There is perhaps no leadership challenge more daunting than managing creativity—and more urgent than delivering breakthrough innovation. How do you harness some of the most passionate, intelligent people in your organization without stifling them? How do you simultaneously unleash their energy and channel it into something tangible?
Lina Echeverría offers seven proven principles through which new ideas come to fruition, from unleashing passion and drive, and embracing productive conflict, to emphasizing excellence and structure while living values that liberate creativity. As team catalyst, the leader delivers results while nurturing intuition and growing talent.
These principles apply well beyond traditional creative domains, propelling innovation across entire organizations. Drawing on the author’s considerable experience assembling and nurturing cutting-edge teams at Corning Inc., Idea Agent shows readers how to juxtapose creative freedom with management rigor and lead dedicated professionals as they generate and execute one great innovation after another.
LINA M. ECHEVERRÍA is an innovation leadership consultant with 25 years experience in science and technology. From scientist to vice president, she helped drive new products at Corning Inc. that now underpin our technology-based economy, from faster optical fiber that powers the Internet to flat-panel glass used in everything from smart phones to LCD TVs.
|Table of Contents|
PROLOGUE—Leadership for Fast-Paced Innovation xxi
MY PERSONAL JOURNEY—Conflict in Art and Science 1
PASSION 1—Into the Ring of Fire 9
MY PERSONAL JOURNEY—Finding My Wings 39
PASSION 2—Let the Best Take Flight 45
MY PERSONAL JOURNEY—Standing Up for Values 83
PASSION 3—Live Values That Liberate Creativity 87
MY PERSONAL JOURNEY—Demand for Excellence in the Tropical Rain Forest 129
PASSION 4—Demand Excellence and Enrich Lives 135
MY PERSONAL JOURNEY—Culture in the South Pacific 157
PASSION 5—Create a Culture 163
MY PERSONAL JOURNEY—An Urgency for Structure 189
PASSION 6—Structure a Clear Organization 193
MY PERSONAL JOURNEY—On My Way to France 221
PASSION 7—Provide Authentic Leadership 223
EPILOGUE—Let Life Continue 253
ABOUT THE AUTHOR 275